Details Matter

Details matter.

As a New Yorker for 24 years I haven't had a car. I want a car. I like to drive. If I can't have a teal Maserati, I think I want an AUDI AG.

A couple of years ago I was visiting my sister in Charleston, SC and I borrowed her car to go to the grocery store. I was excited as I usually have to carry all my groceries home in NYC. I opened the door and I saw the Audi logo at my feet! 😱

Of course it's not surprising it was the clever branding of the Audi that made me pause to document my gleeful pleasure at its discovery.

What detail of a car makes you pause and appreciate its detail?

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