Designed to be seen. Strategically built to be experienced.

Timeless identity systems for founders and creative leads who know: good design isn’t a luxury. It’s a business advantage.

At Teal Studio, we don’t chase trends. We build brands that endure.

Led by Pattie McNab — visual brand builder, and creative confidante — Teal shapes brands with backbone. Every identity is rooted in story, strategy, and systems that scale. You won’t find fluff or filler here — just clarity, direction, and damn good design.

Projects

Designed to be Seen. 

Strategically built to be experienced.

Pattie McNab. Building brands that lead.

Teal Studio was born from 20+ years of translating complex stories into visuals that speak louder than words. I started in the high-stakes world of global photojournalism—working with frontline storytellers, conflict photographers, and image-makers who trusted me to help shape narratives that mattered. It was never just about the pictures. It was about truth, timing, and getting seen by the right people.

That same intensity and clarity now drives how I partner with clients to strategically build brands.

Today, I partner with founders and creative leads who are swimming in ideas, but need a clear identity they can scale. I bring the fixer's eye—getting into the weeds to spot what’s missing—and the strategist's mind to connect the dots between vision, business, and emotional pull.

Your logo, your voice, your look—every piece is shaped to mean something and to last. No trend-chasing. Just clarity, confidence, and a brand system that grows with you.

I’m the person you call when you’re ready to stop guessing and start building a brand people remember, trust, and experience. 

Common connotations of the color Teal:  Calm. Creative. Clarity.

Recommendations

  • Kristin Lynne Nori, Founder - Advocates & Allies

    "Pattie's meticulous attention to detail, combined with her exceptional ability to grasp and encapsulate the very essence of my brand, truly left me in awe. She dedicated ample time to attentively listen to my ideas and then skillfully translated them into a brand identity that perfectly harmonized with my business objectives. Pattie's creativity, unwavering professionalism, and steadfast commitment not only made the entire process seamlessly smooth, but also incredibly satisfying.

    Working with someone who not only comprehended my vision but also enhanced it to new horizons through her own expertise and passion was an absolute delight. I wholeheartedly and without reservation recommend Pattie to anyone desiring to enrich their brand with a blend of creativity, professionalism, and an abundance of heart."

  • Steven Comfort, Founder, GTM Consulting

    In less than 90 days she revamped our: Website, Mobile site, LinkedIn page, Corporate mark, Business cards, etc and left us with a style guide & dozens of ready-to-use logos and images. As a small business it is special when you get to work with a real pro; Pattie's design work and her discovery process are both first rate.

  • Gayla Marie Stiles, Owner, Acupuncturist, The Breathing Tree

    The services Pattie McNab provided were essential to building the visual brand for our acupuncture and integrative health business. Pattie created coherent visual pieces that embody our missions and translates the heart of our business to the multiple demographics we serve. She designed a visual package that is innovative and easily adapted to suit a myriad of our business needs. Always a professional, she was timely, thorough and excelled at troubleshooting any potential issues that we might encounter which allowed us to do what we needed with ease while growing business at our new site.

  • Meridith Grudei, Founder, Grundei Coaching

    Pattie designed my brand logo, and we had so much fun doing it! She is a creative and inspired designer who does an amazing job collaborating with you to get your brand story just the way you like it. Her ability to tell a story through simple visuals and by listening to your origin story and your 'why' as a business owner is really brilliant! I highly recommend starting a conversation with her, if you are looking to rebrand or punch up your brand image.

Read More